Q3. Who would be the audience for your media product?

Steve Harris is a 25 year old junior executive for a corporate bank firm located in the heart of the city. He leads a very busy and stressful lifestyle as he doesn’t have a lot of free time. His constant heavy load of work and busy lifestyle keeps him on the go. On the weekend he enjoys going to the local bar with his mates and enjoys vodka and coke. With his free time he attends music festivals with both his mates and girlfriend and hosts dinner parties for his mates. He dress code cosists of smart, silk suits , shirt and tie for the weekdays and for the weekends designer jeans and known brand tops from stores such as Selfidges. On his days off he reads the odd detective novel and watches  crime programs such as CSI New York and The Wire. He has a real interest for watching Action thriller movies especially James Bond Films. His DVD collection contains a lot of films from this genre. Films such as Gold finger Casino Royale and Die hard are his favourite films. He likes action thriller films to have a sense of suspense leaving the audience on the edge of their seats, waiting and wanting to find out what’s going to happen next and what is the reason for people’s actions. He also likes action thrillers to contain exciting, fast pace action which keeps him entertained.

Steve keeps posted of the latest films out in the cinemas via both Flixster and IMDB Apps which are on his Iphone 4. Also through Ping Chat with his friends he keeps updated with the realease of new films. 

Both Steve's interest and knowledge for Action thriller films will make him a great fit for our target audience for our film 'Namless', as he fits within the age demographic for the film which is between the ages of 18-25. Also, as Steve has a interest for Action thriller films and suspense , I feel that he would enjoy our action thriller as it includes all the elements that Steve looks for within a film.

In Steve's Manbag you will find the following items:

- I phone 4+ Blackberry

- Apple Laptop (Macbook)

- Account Sheets ( work papers)

- Protein Bar

- Pack of Cigarettes 

- A bottle of Powerade

- Pack of Mints